SEO & Digital Marketing
Get Found by the Customers Who Are Already Looking for You
Strategic SEO that puts your business in front of the right people at exactly the moment they're searching. Nearly two decades of experience, transparent reporting, and results you can measure.
20+
YEARS IN SEO
600+
WEBSITES LAUNCHED
35+
INDUSTRIES SERVED
5★
RATED ON GOOGLE
5-Star Rated Agency
Google & Facebook Reviews
Why SEO Matters
Visibility isn't a luxury — it's the difference between growing and standing still
Launching a website without an SEO strategy is like opening a shop on a back street, not putting up a sign, and waiting for customers to walk in. The internet is home to billions of pages competing for the same attention. Without a deliberate plan to be seen, even the best website will underperform.
At Website Sorted, we've been helping businesses get found on Google for over 20 years. Our approach isn't built on tricks or shortcuts — it's built on a deep understanding of how search engines work, how people search, and what genuinely moves a business up the rankings and keeps it there.
From a full technical audit to an ongoing content and optimisation strategy, we provide everything your business needs to compete in organic search — and grow consistently over time.
Organic Rankings
Local Visibility
Consistent Growth
Measurable Results
What We Do
A complete SEO service — built for how search actually works today
Effective SEO works across multiple layers simultaneously — from technical foundations and local rankings to the AI platforms reshaping how customers discover businesses.
Technical SEO Audit
We analyse your site from the ground up — crawl errors, page speed, indexability, duplicate content, and every technical factor Google uses to rank you.
On-Page Optimisation
Titles, meta descriptions, heading structure, internal linking, schema markup — every page optimised to target the terms your customers actually use.
Content Strategy
We identify the topics and keywords that drive buying intent in your sector, then help you build the content that establishes your authority.
Local SEO
Dominate the local map pack. We optimise your Google Business Profile, local citations, and on-site signals to make sure nearby customers find you first.
Answer Engine Optimisation
We structure your content to win featured snippets, People Also Ask boxes, and voice search answers — putting your business at the very top of Google's results page.
Generative Engine Optimisation
We optimise your content so AI platforms like Google AI Overview, ChatGPT, and Perplexity cite your business as a trusted source when answering your customers' questions.
5-Star Rated Agency
Google & Facebook Reviews
OUR APPROACH
Strategy first. Results second. Always in that order.
We don't believe in one-size-fits-all SEO packages. Before we recommend anything, we understand your business, your competitors, and the search landscape you're operating in. Every strategy is built around your specific goals and your specific customers.
Full SEO Audit
We start with a thorough audit of your current site — technical health, keyword positions, backlink profile, and competitive landscape. This gives us a clear picture of where you are and exactly what needs to change.
Strategy & Keyword Research
We identify the search terms your ideal customers use at every stage of their journey — awareness, consideration, and intent to buy — and build a strategy around the opportunities with the greatest commercial value.
Optimisation & Content
We implement technical fixes, optimise existing pages, and develop new content that builds authority on the topics that matter most. Everything is executed with precision and explained clearly.
Monthly Reporting
Every month you receive a clear, plain-English report showing ranking improvements, traffic growth, and what we're working on next. No vanity metrics — just data that shows real commercial progress.
5-Star Rated Agency
Google & Facebook Reviews
Local SEO
Own your area on Google Maps and local search
For most businesses, the most valuable customers are the ones nearby. When someone in your area searches for what you offer, you want to appear at the top — in the map pack, in local listings, and in the organic results below them.
Local SEO is a specialist discipline. It requires consistent optimisation of your Google Business Profile, accurate and authoritative local citations, location-specific on-site content, and a steady stream of genuine reviews. We've been doing this for businesses across Bristol, Cardiff, and the wider UK for nearly two decades — and we know exactly what it takes to dominate locally.
Google Business Profile setup, optimisation, and ongoing management
Local citation building and NAP consistency across directories
Location-specific landing pages and on-site content
Review strategy to build and maintain your local reputation
Map pack targeting for high-intent local searches
5-Star Rated Agency
Google & Facebook Reviews
Transparent Reporting
You'll always know what's happening and why
Too many SEO agencies hide behind jargon, vanity metrics, and reports that look impressive but tell you nothing useful. We take a different approach.
Every month, you receive a clear, plain-English report that shows where your rankings have moved, how your organic traffic is growing, and what specific work was carried out. We track the metrics that actually connect to revenue — not just impressions and clicks that don't lead anywhere.
Monthly keyword ranking reports — positions tracked, movement highlighted
Organic traffic growth and trend analysis
Work summary — exactly what was done and the reasoning behind it
Competitive position tracking against your closest rivals
Quarterly strategy reviews to keep your plan aligned with your goals
5-Star Rated Agency
Google & Facebook Reviews
Answer Engine Optimisation (AEO)
Win the answers — not just the rankings
Google increasingly answers questions directly on its results page — in featured snippets, People Also Ask boxes, knowledge panels, and voice search responses. Position zero. Above every organic result. If your content is structured correctly, your business can own that space.
AEO is about making your content the clearest, most authoritative answer to the questions your customers are asking. That means thoughtful content architecture, the right use of structured data and schema markup, and writing that directly addresses real search intent — not keyword density. When Google needs an answer, it should come from you.
Featured snippet targeting — position zero visibility for key queries
People Also Ask optimisation to capture question-based searches
FAQ and How-To schema markup for enhanced search appearances
Voice search optimisation — conversational queries answered directly
Structured content architecture that search engines can easily parse
5-Star Rated Agency
Google & Facebook Reviews
Generative Engine Optimisation (GEO)
Get cited by AI — before your competitors even know it matters
The way people find businesses is changing faster than at any point since Google's early days. AI-powered platforms — Google AI Overviews, ChatGPT, Perplexity, Microsoft Copilot — are now answering questions that used to send traffic to search results. Millions of people get recommendations and answers from these tools without ever clicking a link.
GEO is the discipline of making your business the source these AI systems draw from. It requires building genuine authority and topical depth on the subjects that matter to your customers — the kind of content that AI models recognise as trustworthy, comprehensive, and worth citing. It's not a hack or a workaround; it's the future of being found.
Businesses that invest in GEO now will be the ones AI recommends tomorrow. Those that don't will become invisible to an increasingly large share of their potential customers.
Topical authority building — deep, expert content that AI models trust
Entity optimisation — making sure AI understands who your business is
Google AI Overview targeting for high-value commercial queries
Brand mention and citation strategy across authoritative sources
E-E-A-T signals that reinforce credibility with AI and search engines alike
Get Started
Ready to climb the rankings?
Whether you're starting from scratch or looking to improve an existing SEO campaign, we'd love to talk. Get in touch for a free consultation and SEO review — no obligation, no hard sell.
WHAT OUR CLIENTS SAY
Trusted by businesses across the UK
Don't take our word for it — here's what some of the businesses we've worked with have to say.
The team here are fantastic. We've worked with them over the years on our graduate students' Art Trail exhibition website. Each year, they understand what we need and create effective results helping us to drive interest and awareness to the grad' show. We could recommend them highly enough!
I would highly recommend using Jack & Website Sorted. They have provided our website for a number of years and recently took on the support for our email system too. They are highly responsive and make things easy to understand whether working with you in person or remotely. 5 stars!
Website Sorted were appointed to refresh the HBA Media website and did so at a very cost effective price. Neil and the Website Sorted team are efficient and understanding of ones requirements. Their willingness to deliver, make adjustments and produce a site that ticks all the boxes is something to be celebrated.
Superb company to work with. Nothing too much trouble. Talk through the process of the design, build and going live stage. Everything was simple, concise and structured. Cannot recommend Website Sorted highly enough.
We had a fantastic experience working with Website Sorted on our accountant website design. Neil was highly professional and extremely helpful. He understood our needs and delivered a clean, modern, and user-friendly website that perfectly represents our business. Highly recommend their services to anyone looking for web design!
Exceeded our expectations and would highly recommend Neil and the Website Sorted Team! A pleasure to work with, they completely understood the brief and delivered our vision as part of our rebrand. The CMS has great features and is easy to use. Huge thank you from the team at Paddle Northern Ireland.
EXPLORE FURTHER
Services that amplify your SEO results
SEO works hardest when the rest of your digital presence is working with it.
Google ADS
SEO builds long-term visibility. Google Ads drives immediate traffic. Used together, they deliver results at every stage of your growth.
Website Design
A technically sound, fast website is the foundation of good SEO. Our websites are built with search performance in mind from the first line of code.
Branding & Logo Design
Strong branding improves click-through rates and builds the trust that keeps visitors on your site — both positive signals for your rankings.
Get Started Today
Let's talk about your search visibility
Tell us about your business and your goals. We'll review your current position and put together a clear, honest strategy for what it will take to grow your rankings and your revenue from organic search.